Designer Handbags
With the urban rich adopting the attitude, “have money – will spend,” premium luxury brands are making a beeline for the high-end segment. Ladies are increasingly investing in fashion accessories, particularly designer handbags. With an increase in disposable income, the potential is enormous. The biggest draw, though, is what the industry terms the image factor. Brand image has different connotations for different people. For young, it’s being “in”; for the upper middle-class segment, it’s creating pockets of wealth in their lives; and for the affluent, it’s an […]
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